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Posts Categorized: Greenelines

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  • Greenelines
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Is Your Work Forgettable?

Simon Cowell seems kinder and gentler since his days as a judge on American Idol. As Executive Producer of America’s…

  • August 7, 2018
  • By Dr. Steve Greene
  • Greenelines

Give Yourself Away

Many marketers make the claim, “Try it, you’ll like it.” The burden of risk reduction is always in the hands…

  • August 1, 2018
  • By Dr. Steve Greene
  • Greenelines

Team Breakers Break Dreams

I had the privilege to interview T.D. Jakes on my podcast yesterday. Many of his sermons have moved me over…

  • July 25, 2018
  • By Dr. Steve Greene
  • Greenelines

Do you know the words to this jingle?

Two all beef patties, special sauce, lettuce… Can you finish this copywriting masterpiece?  Do you know the campaign ran over…

  • July 19, 2018
  • By Dr. Steve Greene
  • Greenelines

If I land on your landing page today, what will I land on?

This question is similar to the question, “What is the strategy behind your landing page?” What follows are a few…

  • July 17, 2018
  • By Dr. Steve Greene
  • Greenelines

Secret Sauce

I guess I’m not much of a cook. I don’t want Colonel Sanders’ fried chicken recipe.  Famous Amos makes great…

  • July 11, 2018
  • By Dr. Steve Greene
  • Greenelines

‘Do All That Is Within Your Heart’

In reading through 1 Samuel, my spirit seemed to jump when I read chapter 14. Verse 7 flashed at me…

  • July 6, 2018
  • By Dr. Steve Greene
  • Greenelines

No Soup for Who?

Great customer service is marketing. When I worked in broadcast television during my years in marketing consulting, I learned that…

  • July 5, 2018
  • By Dr. Steve Greene
  • Greenelines

Preach With Passion

In the mid-1970s, I remember attending an Easter service with my wife’s parents. We traveled across the country together to…

  • April 3, 2018
  • By Dr. Steve Greene
  • Greenelines

Is Your Message Worth Repeating?

Scientific rules are based on natural laws. Gravity works every time because of a law of nature. Airplanes fly when…

  • October 18, 2017
  • By Dr. Steve Greene
  • Greenelines
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